DC SHOES REDESIGNS LUXURY WITH THEIR RELEASE OF THE LUXE PACK
Available in US Footwear Sizes 5 - 14.
DC Shoes imagines luxury as the value we have for our culture, and the richness found in heritage. It’s where comfort and creativity hook up to bring something new to the scene that’s lavish, yet attainable.
The Luxe Pack applies high-end vision to two iconic sneakers that left their mark on the skate world: The Legacy OG and Lynx OG. Opulence is brought down to street level, wrapping each shoe in premium leather, and hitting signature details with gold accents.
A slimmed down tongue makes the shoes easy to wear on or off the board, and royal red and green represent colors for the elite. Think of this as a redesign of luxury goods geared for a new generation who appreciates the finer things in life, but refuses to compromise their lifestyle.
The Luxe Pack: Legacy OG and Lynx OG is available now, at DCShoes.com.
LYNX OG - USD $100 | AUD $149.99 |
LEGACY OG - USD $100 | AUD $159.99 |
Men's US Shoe Size 8-13.
About DC Reserve Projects
DC Reserve Projects is a specialized fast lane for collaborations, quick-strikes and exclusive drops. Featuring bold new concepts, elevated materials, and innovative takes on iconic heritage styles, DCRP provides a platform for the brand to push boundaries and connect worlds. Reserve Projects will be available in select skate and streetwear retailers globally, as well as on DCShoes.com
About DC Shoes
Founded in 1994, DC quickly grew to become a leader in performance skateboarding shoes and a renowned action sports brand. Today DC stands as a global brand whose product line has expanded to include men’s, women’s and kids’ skateboarding and lifestyle shoes, apparel, snowboards, snowboard boots, outerwear, and accessories.
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About DXD AGENCY
FASHION THROUGH THE LENS OF CULTURE SINCE 2008. Multilingual Marketing + PR.